Pilot programme, UK independent retailers

Your customers are upgrading.
Just not with you.

Independent retailers deserve a fighting chance against Amazon and the big chains. ChipIn gives you one.

A simple upgrade credit that keeps your customers coming back to your shop, not Currys, not Amazon, not the carrier. No upfront cost. No technical setup needed to register your interest today.

We will be in touch directly. No spam, no commitment required.

Thanks — we'll be in touch directly.
86% of customers would return to the same retailer if offered a trade-in
£23B in trade-in value lost by UK retailers every year
38% average e-commerce retention. Most customers never come back.

How ChipIn works

1

A customer buys a phone from your shop and joins ChipIn. They pay a small amount monthly, building upgrade credit that is locked to your store.

2

You see exactly when each customer is entering their upgrade window. Their credit only works at your checkout, not Amazon, not anyone else.

3

The customer upgrades with you. Their old device comes back. You earn margin on refurbished stock that would otherwise have gone elsewhere.

Why we are building this

The big chains and carriers have always had one advantage over independent retailers. They own the upgrade moment. ChipIn takes that back.

What we are asking of you right now

Nothing except your name and email. We are choosing a small number of independent UK retailers for our pilot. No cost, no integration, no commitment. We want to speak with retailers who recognise this problem and want to be part of solving it from the ground up.